The automotive enthusiast marketplace
The Showroom, is the marketplace where top dealers and collectors connect.
Get Started
What makes us stand out
Targeted Exposure
Reach 30,000+ car enthusiasts, collectors, and buyers through our platform, generating 1.5M impressions per month.
Elegant Design
Showcase your inventory with style using our visually captivating and user-friendly interface.
Seamless Handover
Provide a smooth buying experience by transferring complete digital history files to customers' Custodian Garages.
Zero Cost Solution
Enjoy a completely free platform for listing, browsing, and connecting with no hidden fees.
Dedicated Support
Our responsive and knowledgeable team is always ready to assist you with any questions or concerns.
Effortless car publishing flow
Publishing your cars to The Showroom is easy with Custodian. Our intuitive interface makes adding car details, photos, and history files a breeze, and our team is always on hand to help.
Set the preferences of car handover
Handing over your cars to new owners is simple with Custodian. Customise what you want to share, and use our secure handover process to ensure your cars are in safe hands.
Get lost while browsing Showroom cars
Finding your dream car is easy with The Showroom. Browse hand-selected cars from top dealers around the world with powerful filters and search tools, and our experts are always available.
Unrivaled Exposure

Our platform connects you with a refined and dedicated audience of car enthusiasts, collectors, and buyers who appreciate the value of specialist vehicles. Increase visibility and drive sales with targeted exposure across our 30,000+ user audience (1.5M impressions per month).

Easy to use, easy to look at.

Streamline your car listings with our intuitive interface and elegant design. Effortlessly upload stunning images, detailed descriptions, and manage inquiries, all while showcasing your inventory in a visually captivating manner.

Give your customers the best experience

Enhance the buying experience by offering your customers a complete digital history file for their car upon purchase. Seamlessly transfer vehicle information, maintenance records, and high-quality photos to their Custodian Garage, ensuring a smooth and satisfying handover.

Absolutely free for everyone

The Showroom is a completely free platform offered by Custodian for both dealers and buyers. We're committed to fostering a thriving community of car enthusiasts and providing exceptional value without charging any fees for listing, browsing, or connecting.

How can I join The Showroom?

Currently, registering for The Showroom is not available to the public, as dealers are handpicked. However, you can sign up here and then email your contact details, dealership name, and website to to express your interest.

How much does a listing cost?

Listing on The Showroom is completely free of charge. Both dealers and buyers can use the platform without any cost.

What is the Custodian Partner program?

The Custodian Partner program is an invitation-only program for dealers who are committed to generating the maximum amount of exposure for their inventory on The Showroom platform. It provides special resources to help dealers optimise their listings and reach potential buyers.

How does car handover work?

At Custodian, we believe that the handover process should be smooth and easy, and our platform is designed to make it as seamless as possible for both sellers and buyers. When a car is sold through The Showroom on Custodian, the seller can hand over all the car's details to the new owner or select specific information to share. This includes basic information, photos, key moments, and history files.

I need help with The Showroom, where can I get in touch?

If you require assistance with The Showroom, you can contact the platform's support team by emailing We will be happy to assist you with any queries or concerns you may have.

I have feedback to give, whom shall I contact?

Custodian welcomes feedback from its users and encourages them to share their thoughts on how to improve The Showroom. You can submit your suggestions via